Leading PF Shopify Turns Customer Service into Sales for Its Merchants Using Facebook Messenger

Part of the beauty of shopping in a brick-and-mortar store is the ability to speak with a person who can help you solve a specific problem or just help you find what you're looking for. What if you could make that personal engagement happen for your merchants' e-commerce customers as well? By integrating with Facebook Messenger, Shopify is doing just that.