This issue is critical for payment facilitators for two reasons. First, one of the biggest values offered by PFs is that PFs offer a way for merchants to sidestep payments complexities. With all of this uncertainty throughout the European payments world, confusion could easily make merchants far more open to the idea of bringing in a PF, as a guard against having to deal with a wide range of potentially changing payments rules. Secondly, the other dominant value offered by PFs are services for merchants that go way beyond what is currently offered. Those services include a wide range of offerings, but ways to effortlessly manage cross-border payments in a post-EU payments world would certainly be among them.
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