Millennials, Seeking Uniqueness, Flock To Klarna To Pay Their Way

Millenials' decreasing use of credit cards and increasing use of debit opens doors for companies like Swedish company Klarna, a payment facilitator that offers mobile and online buyers the choice of traditional payments – charge now-or within 14 days or in installments.

Klarna works seamlessly at checkout, says Klarna North America CEO Brian Billingsley-an email address and zip code is all a shopper needs if not paying immediately. Once that info is inputted it doesn't need to be entered again at Klarna merchant partners. Billingsley says Klarna gives millennials a little of what they're looking for when shopping, control and uniqueness.